Official line
Greenroom rebranded to Spotify Live; the live-audio product was later closed.
Spotify · Social · Product
Spotify Greenroom
Discontinued
2021–2022 · 1 year in market
Launched
Jun 16, 2021
Discontinued
Apr 12, 2022
Cause of death
Too early / too late
Evidence
Unsourced
What was it?
Clubhouse-style live audio rooms, rebranded to Spotify Live, then shut as the live-audio bubble popped.
Why it died
Editorial reading
A Clubhouse clone with a music brand. The format peaked in a lockdown and did not survive contact with normal life.
Founder takeaway
Do not buy a moment. Live audio needed creators with a reason to show up every week, not a pandemic.
Sources
Unsourced — editorial reading
No primary source is attached yet. Treat the interpretation as editorial, not a citation.
Related graves
Same company, category, or cause of death.
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Hardware/Hardware miss+30
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Spotify Live
2022–2023 · 1 yr
The Greenroom successor. Live audio rooms inside Spotify, discontinued in 2023.
Social/Low usage+30
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RIP
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2018–2022 · 4 yrs
A lean-back radio app split off from the main client. Shut as Spotify collapsed extra apps.
Music/Replaced by successor+10
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2011–2013 · 2 yrs
Google’s Groupon clone, launched at the peak of daily-deal mania and gone with the bubble.
Commerce/Too early / too late+40