Official reason
Product discontinued.
Google · Commerce
Google Offers
RIP
2011–2013 · 2 years in market
Google’s Groupon clone, launched at the peak of daily-deal mania and gone with the bubble.
Launched
May 1, 2011
Discontinued
Jan 1, 2013
Cause of death
Too early / too late
What actually happened
Daily deals were a fad with terrible merchant NPS. Google arrived late and left early.
Lesson
Copying a bubble is still a bubble. Local commerce is a sales-force business Google did not want to staff.
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