Official reason
Use Chrome bookmarks instead.
Google · Productivity
Google Bookmarks
RIP
2005–2021 · 16 years in market
A standalone bookmark manager from 2005, redundant once Chrome sync existed.
Launched
Jan 1, 2005
Discontinued
Sep 30, 2021
Cause of death
Replaced by successor
What actually happened
A forgotten silo that outlived its org chart.
Lesson
Redundant silos accrue until someone notices the URL still 200s. Audit the long tail.
Related autopsies
RIP
Google Offers
2011–2013 · 2 yrs
Google’s Groupon clone, launched at the peak of daily-deal mania and gone with the bubble.
Commerce/Too early / too late+40
RIP
Google Reader
2005–2013 · 8 yrs
The RSS reader a generation of journalists and power users treated as a daily driver. Killed as RSS faded and Google chased social.
Media & Publishing/Low usage+39
RIP
Google Glass (Explorer)
2013–2015 · 2 yrs
A face-mounted computer that made civilians into ‘Glassholes.’ Privacy panic killed the consumer edition; enterprise limped on.
Wearables/Privacy backlash+37
RIP
Google Trips
2016–2019 · 3 yrs
Offline travel itineraries from Gmail reservations. Folded into Maps and Assistant.
Maps & Local/Replaced by successor+37