Official line
Windows 10 Mobile support ending; no new hardware path.
Microsoft · Operating Systems · Product
2010–2017 · 7 years in market
Launched
Oct 11, 2010
Discontinued
Jul 11, 2017
Cause of death
Lost to a competitor
Evidence
Unsourced
Microsoft’s last serious mobile OS. Beautiful tiles, empty stores, and a slow-motion surrender to iOS and Android.
Windows 10 Mobile support ending; no new hardware path.
Editorial reading
The app gap was the whole ballgame. Developers followed users who had already left.
A third mobile OS needs either a killer exclusive or a free developer funnel. Design cannot close a two-year app hole.
Unsourced — editorial reading
No primary source is attached yet. Treat the interpretation as editorial, not a citation.
Apple
iOS
Won premium.
Android
Won scale.
Same company, category, or cause of death.
Microsoft
2016–2020 · 4 yrs
Beam, then Mixer. Ninja’s exclusive did not move the culture. Twitch remained home.
Microsoft
1991–2009 · 18 yrs
Desktop personal finance that lost the bank-feed war to Intuit. Discontinued; users pushed toward Quicken.
Microsoft
2015–2023 · 8 yrs
Xbox Music, then Groove. Streaming pass sold to Spotify; the app became a local player, then faded.
Microsoft
2006–2017 · 11 yrs
Microsoft’s open-source forge. GitHub won; Microsoft later bought GitHub and closed CodePlex.